W7 · Foundation

HD Foundation

All 5 shades, each with the closest shade from other brands.

natural finish · 30 ml

5 shades · catalogue of 15 October 2026 · colours from the brands’ own swatches

Open in the shade finder

Shade Buff

Clinique · cn52 neutral98 fits

Closest at other brands

Clinique
Anti-Blemish Solutions Liquid Makeup · Shade cn52 neutral

98 fits · same depth, same undertone
UK · Germany
Valentino Beauty
Very Valentino Foundation · Shade Light Ambra 1 (Warm)

97 fits · same depth, same undertone
UK
Armani Beauty · Skin Tint
Luminous Silk Skin Tint Foundation · Shade 2

97 fits · same depth, same undertone
UK · Germany

All matches for Buff

Shade Fresh Beige

Juvia's Place · 540 Giza97 fits

Closest at other brands

Juvia's Place
I Am Magic Velvety Matte Foundation · Shade 540 Giza

97 fits · same depth, same undertone
US
Makeup RevolutionDrugstore
Superfix Blur Longwear Foundation · Shade F9W

97 fits · same depth, same undertone
UK
tarte
Amazonian Clay 16-Hour Full Coverage Foundation · Shade 36H Medium-Tan Honey

97 fits · same depth, same undertone
UK · Germany

All matches for Fresh Beige

Shade Early Tan

Sephora Collection · 31 Y100 fits

Closest at other brands

Sephora Collection
Best Skin Ever Liquid Foundation · Shade 31 Y

100 fits · same depth, same undertone
UK · US · Germany
Makeup RevolutionDrugstore
Superfix Blur Longwear Foundation · Shade F9W

98 fits · same depth, same undertone
UK
Revlon · Skin Tint
Glimmer Tinted Moisturiser Stick · Shade 140 Medium

97 fits · same depth, same undertone
UK

All matches for Early Tan

Shade Sand Beige

Max Factor · 110 Honey98 fits

Closest at other brands

Max FactorDrugstore
Lasting Performance Foundation · Shade 110 Honey

98 fits · same depth, same undertone
UK · Germany
Elizabeth Arden
Flawless Finish Skincaring Foundation · Shade 260C

98 fits · same depth, same undertone
UK · Germany
Bourjois
Healthy Mix Foundation · Shade 52.5N Rose Beige

97 fits · same depth, same undertone
Germany

All matches for Sand Beige

Shade Natural Beige

Physicians Formula · Light To Medium99 fits

Closest at other brands

Physicians Formula
Murumuru Butter Believe It! Foundation + Concealer · Shade Light To Medium

99 fits · same depth, same undertone
UK · Germany
No7
Protect & Perfect Advanced All in One Foundation SPF 50+ · Shade Cool Beige

98 fits · same depth, same undertone
UK
Armani Beauty
Power Fabric+ Foundation · Shade 10

96 fits · same depth, same undertone
UK · US

All matches for Natural Beige

Where to buy

BootsUK

Links go to the product page; pick your shade there. Shade ranges can differ between the UK, the US and Europe, so check that your shade is listed. Copine doesn’t earn anything from the UK and US links.

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All 1165 products

The colour values come from the brands’ own swatches, not from measuring the products. A match is a strong lead, not a replacement for trying it on your own skin. The number is the same as in the app: 95 and up “fits”, 88 to 94 “just fits”, below that “probably not”.