No7 · Concealer
All 4 shades, each with the closest shade from other brands.
glowy finish
4 shades · catalogue of 15 October 2026 · colours from the brands’ own swatches
Closest at other brands
Camouflage + Matte Concealer · Shade 160
90 just fits · a touch lighter, warmer
UK · GermanyClosest at other brands
Futurist Soft Touch Brightening Skincealer · Shade 3N
94 just fits · warmer, pinker
GermanyClosest at other brands
Double Wear Stay-In-Place Flawless Wear Concealer · Shade 4C Medium Deep
95 fits · same depth, same undertone
UK · GermanyCamouflage + Matte Concealer · Shade 190
94 just fits · cooler, less pink
UK · GermanyClosest at other brands
Links go to the product page; pick your shade there. Shade ranges can differ between the UK, the US and Europe, so check that your shade is listed. Copine doesn’t earn anything from the UK and US links.
AA Wings of Color All Day Long Long Lasting Concealer · AA Wings of Color Gentle Nude Concealer · Affect Ideal Blur Under-Eye Concealer · Alcina Authentic Concealer · Anastasia Beverly Hills Magic Touch Concealer · Annabelle Minerals Mineral Concealer · Annemarie Börlind Concealer · Ariana Grande R.E.M. Sweetener Concealer
The colour values come from the brands’ own swatches, not from measuring the products. A match is a strong lead, not a replacement for trying it on your own skin. The number is the same as in the app: 95 and up “fits”, 88 to 94 “just fits”, below that “probably not”.