Holika Holika · Concealer
All 3 shades, each with the closest shade from other brands.
natural finish · full coverage · 2 g
3 shades · catalogue of 15 October 2026 · colours from the brands’ own swatches
Closest at other brands
Infaillible 24h More Than Concealer · Shade 325 Bisque / Cool Rosé
95 fits · cooler
GermanyConceal + Perfect Long Wear Concealer · Shade Light Vanilla
95 fits · a touch deeper
UKClosest at other brands
Instant Anti-Age Eraser Concealer · Shade 95 Cool Ivory
98 fits · same depth, same undertone
GermanyLove Fusion 24H Moisture Radiant Concealer · Shade 06 Sandstone
94 just fits · a touch deeper, warmer
GermanyClosest at other brands
Born This Way Super Coverage Multi-Use Concealer · Shade Nude
97 fits · same depth, same undertone
UK · GermanySkin Lover Intensive Serum Concealer · Shade 08 Vanilla
97 fits · same depth, same undertone
GermanyConceal & Define Full Coverage Concealer · Shade C8.2N
96 fits · cooler
UKWe haven’t found a shop in the UK or US for this one yet.
In Germany
Links go to the product page; pick your shade there. Shade ranges can differ between the UK, the US and Europe, so check that your shade is listed. Copine doesn’t earn anything from the UK and US links.
AA Wings of Color All Day Long Long Lasting Concealer · AA Wings of Color Gentle Nude Concealer · Affect Ideal Blur Under-Eye Concealer · Alcina Authentic Concealer · Anastasia Beverly Hills Magic Touch Concealer · Annabelle Minerals Mineral Concealer · Annemarie Börlind Concealer · Ariana Grande R.E.M. Sweetener Concealer
The colour values come from the brands’ own swatches, not from measuring the products. A match is a strong lead, not a replacement for trying it on your own skin. The number is the same as in the app: 95 and up “fits”, 88 to 94 “just fits”, below that “probably not”.